Category: Marketing

When it comes to coin collecting, the word “rare” gets thrown around a lot — sometimes too much. A coin being old doesn’t automatically make it valuable, and not every wheat penny you find in a pocket or old piggy bank is a hidden jewel, promising millions. But the rare Lincoln Wheat Penny pieces do…

The Reach and Authenticity of Micro-Influencers Micro-influencers have become pivotal figures in modern smartphone marketing campaigns due to their ability to connect authentically with niche audiences. Their influence lies not just in the number of followers, but in the depth of engagement they can foster within specific demographics. Unlike traditional influencers or celebrities, micro-influencers often…